2008 September | Autopilot Internet Income

Everything is on the track. Your website is well-designed and it has been submitted and listed by search engines and directories. But, there is still something missing. Your website being listed by search engines and directories does not indicate that your website will be visited by a lot of visitors. Thus, the next step is to direct the traffic into your website. This is one of the ways to increase your search engine ranking.

There are a number of commonly used methods to increase the amount of traffic into your website, apart from the design of your website.

1) Free service - everyone is interested when they hear the word ‘free’. Thus, offering a free service or trial to promote your product or service. If you are selling a product, you can try giving out samples for a limited time. This will not only promote your website to the people, but it also works to promote your product as well as gaining trust from people who have used your product.

2) Paying for traffic - for those who have a budget to spend, paying for traffic is another way to increase the traffic. There are search engines that charge a small amount of fee for a targeted traffic. It is one of the highly effective methods for receiving targeted traffic.

3) Affiliate program - having affiliate program is particularly helpful if you are selling a product or service. This can improve your sales and provide a huge number of links to your website.

4) Networking - making friends with other website owners can help to drive more traffic into your website. Partnerships are useful relationships, as long as it is not a competitor. The partners can be in the similar field, but not directly competing with you. This works by providing links to one another to direct the traffic to the partners. However, only work with trustable partners as it can affect the reputation of your website.

5) Articles - writing articles to be published in other websites are a way to promote your website. The best approach by writing articles is by writing informative articles and indirectly includes your products and contacts in the articles without obvious sales promotion. People are more interested in gaining knowledge and finding solutions to existing problems rather than promoting products and services.

6) Contests - this is a useful method to improve traffic into your website, especially when there are prizes offered. This way, you will not only be collecting feedbacks from the visitors, you will be gathering information from existing and potential customers about their needs and opinions.

7) Offline promotions - this method includes anything that has the information about your website and is used without the Internet such as stickers, magnetic signs and logos. You can either use your own money or get sponsors to print these promotional items.

You still cannot relax even if your website has been listed by search engines and directories. The listing does not guarantee that your website has visitors because this is influenced by the ranking of your website. The rank is determined primarily by the amount of traffic into your website. Thus, there is still work to do and the above promotional methods are helpful towards increasing the number of visitors to your website.

If you are selling products on your website, you need to learn at least the basics of sales and promotion. Without the basic skills required, it is very unlikely that you will succeed over the high number of competitors out there, even if you are selling a unique product no one else is selling.
The following points are part of the basic knowledge that you will need to know, especially if you are new to websites.

- Hosting a website- there are a number of options for you to choose from. There are free hosts that offer limited space and bandwidth. This type of host such as AOL and Geocities are designed for personal websites. If you are using your website for business, then you should go for hosting services which can provide more for your website. These come in small fees. For those who are serious in creating a website, it is advisable to have full access to the files that are related to your website, such as the configuration and ongoing maintenance.

- HTML- this allows you to create text pages, images and others that can be viewed using a browser. With HTML, you can create webpages that allows you to incorporate various types of formatting and hyperlinks.

- Domain name- each domain name points to a particular website. When we register for a domain name, we should make sure that the registrant is us and not the webmaster or the hosts themselves.

- Web Graphics- avoid creating a website with fancy designs and web graphics. Simple and nice will do the trick of attracting and sustaining the customers to your website. The choice of web graphics such as type of image file can affect the speed of loading of a page. The colours of text and background used must be compatible and readable.

- Promoting the website- there are a number of ways to promote your website. The most important first step to take in promoting your website is by making it visible to search engines. Once your website is ready, submit the URL to the major search engines such as Google or MSN.

Apart from the website itself, you should also learn the basics of selling products or services if your website is commercial-based. It is pointless to create a wonderful and attractive website when the product is not selling at all. There are a lot of guidelines and tips available on the Internet and you can also learn from people who are already successful in online business. This learning process is ongoing as there are new technologies coming through every day and you should update yourself to improve your knowledge in promoting your website.

Psychologically, we as human are very attracted towards things which are mobile. Our eyes would get ourselves to focus on the things which are on the move, distracting us from doing what we are currently doing. That is how significant moving objects are in our lives; the same principle applies to video marketing.

But how effective video marketing really is? Video is a complex, highly multidisciplinary art. Although it sounds difficult, but video marketing is really worth a try, customers nowadays looking for advertising methods which truly attract and convince them to purchase a product. Therefore, web marketers have to make the style, content, look and approach of your advertising-purpose video more appealing to the web visitors.

So, how to make your videos to be more appealing to the customers? First thing first, in order to use video marketing as an advertising method, there are three basic types which you ought to know. They are Video Direct Mail, Video Direct-Response and Video Premium. These three types of video services play different roles in different stages of marketing.

For an online marketer newbie, it is better for them to start their business off by using Video Direct Mail. This method requires an online marketer to send a mail with attached video(s) to a targeted list. Better still; if you send the videos directly to most of the grocery shops in a household area, this will increase the number of your customers since customers normally shop in places where they are familiar. When the business is getting stable, the other two methods could appropriately used. Video Direct-Response, which is a method where your customers request for a video and require you to send them in another media, or probably Video Premium, where you either send free videos or charge at a certain rate for a video.

September 2008

7 Simple Ways to Generate 1000 Visitors a Day to Your Money Making Website

The Basics of Website Promotions

The Reasons on Why You Must Do Video Marketing

Currently Browsing

Categories:

Monthly:

RSS Feeds:

	www.AutopilotInternetIncome.com
Home \| About Us \| Event Calender \| Buy Book \| Resources \| Web Solutions \| Testimonials \| Media \| Blog \| Contact Us


Best Experienced with Microsoft Internet Explorer under 1024 x 768 resolution Copyright © 2007. Autopilot Internet Income Pte Ltd. All Rights Reserved.	Disclaimer And Legal Notice \| Privacy Policy